How to Enhance Product Pages with 3d Models

Author: | Date: Jan 13, 2024 | Category: Plugin

In the fast-paced world of online retail, capturing the attention of digital consumers demands a strategic and innovative approach. One such game-changing strategy is the integration of 3D models into product pages, revolutionizing how customers engage with and perceive products in the digital realm.

In this blog on how to enhance product pages with 3D models, we will explore the profound impact of 3D models on enhancing e-commerce product pages. From the immersive visualization of intricate details to the interactive exploration of products, we will show you the steps to transform your product pages into dynamic, informative, and captivating online experiences.

Discover the art of leveraging technology to not only showcase products but to elevate the entire online shopping journey for your customers.

Lets grab a cup of coffee and get started-

10 Tips on How to Enhance Product Pages with 3D Models

In order top make your product pages more interactive, you need to follow these tips. The tips include-

1. Create High-Quality 3D Models

You can’t just go and create any kind of 3D images.In order to create effective 3D images you need to consider-

  1. Professional Design: Consider hiring experienced 3D designers to create visually appealing and accurate representations of your products.
  2. Use of 3D Scanning: Explore 3D scanning technologies to capture real-world products, ensuring authenticity and precision in digital models.
  3. Optimization for Web: Pay attention to optimizing 3D models for web compatibility. This includes reducing file sizes for faster loading times and ensuring compatibility across different devices and browsers.

2. Choose a Compatible E-Commerce Platform

Choose an e-commerce platform that supports the seamless integration of 3D models into product pages. Platforms such as Shopify, WooCommerce, and Magento often have plugins or built-in features for 3D model support.

3. Provide Multiple Viewing Options

You need provide different options for customers in order to view the images. You can consider-

  1. Full-Screen Mode: Allow users to switch to a full-screen mode to get an immersive, distraction-free view of the 3D model.
  2. Zoom Functionality: Implement zoom features to enable users to inspect finer details of the product.
  3. Rotation Controls: Incorporate controls that let users rotate the 3D model, providing a comprehensive view from different angles.

4. Integrate with Product Information

Combine 3D models seamlessly with relevant product information, such as descriptions, specifications, and pricing.Alsao, you can consider making certain elements of the product description interactive, linked to specific parts of the 3D model for a more engaging experience.

5. Optimize for Mobile Devices

Ensure that 3D models are optimized for mobile devices, allowing users on smartphones and tablets to enjoy the same immersive experience as desktop users.

6. Implement User-Friendly Controls

Design user-friendly controls that are intuitive for users of all technical backgrounds. This might include simple gestures or on-screen buttons for navigation.

7. Highlight Key Features with Animation

Use animations strategically to draw attention to key features of the product. This could include showcasing how the product functions or highlighting specific design elements.

8. Showcase Product Details

Leverage 3D models to highlight intricate details that might be challenging to convey through traditional images. This is particularly relevant for products with complex designs.

This a screenshot of the 3d image in an eCommerce site_ how to enhance product pages with 3D models

9. Address Customer Concerns

Use 3D models to address concerns about product size, shape, and dimensions. This can give customers a clearer understanding of the product’s physical characteristics.

10. Incorporate User Reviews

Combine user reviews with 3D models to provide potential buyers with real-world perspectives and experiences shared by other customers.

You can follow these tips to make your product pages more interactive.

Now you must be thinking how you can add 3D images for your eCommerce store? Well, if you are a WordPress user, then you are in luck. Because the amazing 3D Viewer plugin to add 3d Images to your WooCommerce site with ease.

Lets get to know about the plugin more and see how you can add 3D images to your site.

3d Viewer Plugin: Add 3D Images toYour WordPress eCommerce Site with Ease

This is a screenshot oif the 3d viewer plugin website_ how to enhance product pages with 3D models

The 3D Viewer Plugin is one of the best 3D plugins in the WordPress industry. It has all the necessary features you need to display your products in three dimensions. It has features like- 

  1. WooCommerce Integration
  2. 3D Gallery
  3. Multiple Source Supported
  4. Lightweight
  5. Preset
  6. Elementor integration
  7. Gutenberg integration
  8. User-friendly interface
  9. ShortCode
  10. Auto Rotation
  11. Interact with the models with touchscreen-enabled devices.
  12. Zoom in, zoom out with mouse scroll or touch.
  13. Lazy Loading. 

Now, let’s see how you can install and show 3D images using this plugin-

How to Add 3D Images to Your Site

There are three ways to install and activate the 3D Viewer plugin on your WordPress site.

Install By Uploading Plugin Option

  1. Download the latest version of the 3D Viewer Plugin
  2. Login into your WordPress Admin area
  3. Click on the left-side Plugin menu
  4. Now at the top of the page, you can see the Add New button, click on that buttons
  5. Again at the top of the page, you can see the Upload Plugin button, click on that button for the following process.
  6. Click on “Choose File
3d Viewer- Install by Upload
3D Viewer- Install by Upload

Now upload the Plugin zip file and click on the “Install Now” button. Activate the Plugin and configure it.

Install By Search Plugin Option

Or you can install the plugin directly from the WordPress dashboard.

  1. Login into your WordPress Admin area
  2. Click on the left-side Plugin menu
  3. Now, Go to the right side and search for the Plugin “3D Viewer”
  4. Click on the Install Now Button
  5. Once the Plugin is installed, click on Activate Button
3d Viewer- Install by Search
3D Viewer- Install by Search

Now, you can show in your Admin Panel, the new menu has been added called 3D Viewer

How to Display 3D Models using the 3D Viewer Plugin

There are 2 ways you can display 3D models on your site using the plugin-

Using ShortCode

You can WordPress shortcode feature to display 3D Models anywhere on your website. Here are the steps-

  1. From your admin dashboard, click on Add New under the 3D Viewer menu.
  2. Give a title for the viewer. (optional)
  3. Upload a 3D file it supports only .glb and .glTF format.
  4. Copy the shortcode.You can also copy the shortcode after published
  5. Now publish/save the post.
3D Viewer- ShortCode Settings
3D Viewer- ShortCode Settings

Paste the shortcode in post, page, or text widget content. Save and view the content, you will see the 3D model is visible with the 3D Viewer.

3D Viewer- Preview
3D Viewer- Preview

Using Gutenberg

Or you can use the Gutenberg editor to add 3D models. You need to follow the below steps-

  1. Go to your Gutenberg Editor.
  2. Insert Model Viewer block.
  3. Upload a 3D model or insert a 3D model link.
3D Viewer- Gutenberg Add Block
3D Viewer- Gutenberg Add Block

Here are the 3D Viwer Gutenberg settings.

3D Viewer- Gutenberg Settings
3D Viewer- Gutenberg Settings

Save and view the content, you will see the 3D Viewer.

This is how easy it is show 3D models using the 3D Viewer plugin.

Read: The Guide to Use the 3D Viewer Plugin

Add 3D Images and Make Your Product Images More Interactive

The dynamic fusion of high-quality 3D modeling, seamless integration, and user-friendly controls has redefined how customers interact with products online.

By providing an immersive and interactive experience, businesses can bridge the gap between digital and physical, offering customers a tangible sense of the products they’re buying. 3D models address customer concerns, build trust through authentic representation, and, ultimately, contribute to increased conversion rates.

In embracing the power of 3D models, businesses are not just enhancing their product pages; they are creating an immersive, personalized, and memorable journey for every online shopper. As the digital landscape continues to evolve, those who harness the potential of 3D technology will not only stay relevant but will lead the way toward a more engaging and visually captivating future in e-commerce.

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